Recurring revenue
Subscription & IAP Analytics
Understand trial, renewal, churn and in-app purchase patterns without drowning in event tables.
Engagement scope
Turn a commercial question into a traceable answer.
We begin by agreeing on the decision this work should inform. Source data is checked before analysis, and every finding is tied to an explicit metric definition and evidence trail.
- Trial-to-paid and renewal views
- Plan and offer comparison
- Churn and win-back analysis
- Documented metric definitions
Final scope and fee depend on source access, history, platforms and the number of revenue models included.
Ask about this engagementWhat happens next
A handover your team can continue using.
You receive a findings walkthrough, documented definitions and prioritised actions. Where repeat reporting is in scope, we include ownership and quality checks so the analysis remains dependable after handover.